$100 A Day Giveaway


What are you giving away?

To help celebrate our 100th anniversary in 2020, we are giving away $100 a day! Yes, that’s right, we said $100 a day for the entire year! Starting on Monday, January 6, 2020, and each subsequent Monday until December 21, 2020, we will be drawing at least seven winners each week to receive a $100 gift card. What better way to celebrate this incredible milestone than by giving back to you?  In addition, three $5,000 grand prize winners will be drawn on November 2, 2020.  No purchase required.


Who is eligible?

Canadian residents of the age of majority who meet the criteria set out in the contest rules.


Please see the official contest rules for details.


I'm a policyholder! How do I enter?

There is no entry required for Life, Critical Illness and Savings & Retirement individual policyholders! We will be drawing from our existing list of personally owned policies. If you are an existing individual policyholder of one of those products, you are automatically entered to win. If you do not wish to be automatically entered into the Contest, let us know by sending an e-mail to equitablelifemarketing@equitable.ca.

I'm not a policyholder! How do I enter?

Please see the Mail-In Entry procedures in the full contest rules for details.


How will I know if I've won?

Winners will be contacted within five (5) days of the applicable Draw date. We will be posting updates on our social media channels to showcase our winners so make sure you’re checking in to stay informed!

  • Black Facebook Icon
  • Black Twitter Icon

Want to find out more?

Please see the full contest rules here. You can also contact us at info@equitable100.ca.


Good Luck!

$100 a Day Giveaway draw: No purchase necessary. Contest period is January 6 to December 21, 2020. A total of 369 prizes to be awarded with an approximate total retail value of $51,600.  Draws for $100 prizes will occur on each Monday of the contest period (a total of 366 $100 prizes will be awarded). Three $5,000 grand prize draws will occur on November 2, 2020. Correct answer to mathematical skill testing question required to win. Open to legal residents of Canada of the age of majority, excluding employees, representatives or agents (and those with whom such persons are domiciled) of The Equitable Life Insurance Company of Canada, its subsidiaries, affiliates, distributors, prize suppliers and advertising/promotion agencies. Eligible non-winning Entries will be carried forward to subsequent Entry Periods and will be eligible on subsequent Draw Dates. Odds of winning depends on the number of eligible Entries received during the relevant portion of the Contest Period. Click here to see full contest rules, including no purchase method of entry.